{"id":269,"date":"2016-08-08T11:54:36","date_gmt":"2016-08-08T09:54:36","guid":{"rendered":"https:\/\/www.vixyvideo.com\/nl\/blog\/features\/calls-to-action-lead-generation\/"},"modified":"2021-03-03T17:12:27","modified_gmt":"2021-03-03T16:12:27","slug":"calls-to-action-lead-generatie","status":"publish","type":"tour-page","link":"https:\/\/www.vixyvideo.com\/nl\/features\/calls-to-action-lead-generatie\/","title":{"rendered":"Calls-To-Action &#038; Leadgeneratie"},"content":{"rendered":"<section id=hero-block-block_6023b86c8e9d3 class=\"hero-block section big-container blue align-bottom no-extra-img no-after-part\"  itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\"><div class=\"hero-part\" ><div class=\"background-element\"><\/div><div class=\"inner-hero-wrapper\"><div class=\"container\"><div class=\"hero-content-wrapper\">\n\n<div class=\"wp-block-chef-hero-block-row block-row type-half-half\">\n<div id=content-block-block_6023b8788e9d4 class=\"block column content-block \" itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\"><div class=\"inner-wrapper\"><h1 class=\"block-title h1 black-color\">Calls-To-Action &#038; Leadgeneratie<\/h1><div itemprop=\"text\" class=\"content-wrapper\" ><p>Converteer kijkers naar kopers met effectieve calls-to-action. Voeg zelf eenvoudig buttons, producten, brochures en invulformulieren toe aan uw videoplayer.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div id=image-block-block_6023b8808e9d5 class=\"block column image-block\" itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\"><div class=\"inner-wrapper\"><figure itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" itemprop=\"isPartOf\" class=\"img-wrapper\"><img loading=\"lazy\" decoding=\"async\" width=\"1074\" height=\"683\" title=\"calls-to-action\" alt=\"\" src=\"https:\/\/www.vixyvideo.com\/nl\/wp-content\/uploads\/sites\/2\/2016\/08\/calls-to-action.jpg\"\/><meta itemprop=\"name\" content=\"calls-to-action\"><meta itemprop=\"image\" content=\"https:\/\/www.vixyvideo.com\/nl\/wp-content\/uploads\/sites\/2\/2016\/08\/calls-to-action.jpg\"><\/figure><\/div><\/div>\n<\/div>\n\n<\/div><\/div><\/div><\/div><\/section>\n\n<section id=section-block-block_60192970599f7 class=\"section section-block big-container\"  itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\" ><style>#main-wrapper #section-block-block_60192970599f7{ margin-top: 100px; }@media only screen and ( max-width: 900px ){#main-wrapper #section-block-block_60192970599f7{ margin-top: 50px; }}<\/style><div class=\"container\">\n\n<div class=\"wp-block-chef-block-row block-row type-half-half\">\n<div id=content-block-block_60192977599f8 class=\"block column content-block \" itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\"><div class=\"inner-wrapper\"><h2 class=\"block-title h2 black-color\">Online video als conversietool<\/h2><div itemprop=\"text\" class=\"content-wrapper\" ><p>Online retailers omarmen het gebruik van online video om conversie en resultaten te verhogen. Bedrijven die video in hun online strategie opnemen bereiken resultaten in elke dimensie van hun e-commerce organisatie.<\/p>\n<p>Consumenten die productvideo\u2019s kijken zijn eerder geneigd een product aan te kopen. Uit onderzoek van Forster blijkt dat interactieve video leidt tot meer engagement (90% kijkt de video uit), een significant hogere click-through ratio (5%-12%) en sales conversion rate (groei 380%)*. Dankzij in-video calls-to-action komen de kijkers direct op de juiste plaats in uw webshop.<\/p>\n<\/div><\/div><\/div>\n\n\n\n<div id=content-block-block_60192979599f9 class=\"block column content-block \" itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\"><div class=\"inner-wrapper\"><h2 class=\"block-title h2 black-color\">Zelf calls-to-action toevoegen<\/h2><div itemprop=\"text\" class=\"content-wrapper\" ><p>In de VIXY player studio voeg je eenvoudig zelf calls-to-action toe aan de videoplayer, zoals klikbare buttons, links, producten, brochures en brochures. Hiermee stuurt u tijdens het bekijken van de video actief aan op de volgende stap.<\/p>\n<p>Denk aan het openen van een externe website of applicatie of het plaatsen van een product in de winkelwagen. Met event tracking ziet u vervolgens precies welke video\u2019s kijkers interessant vinden en wat ze aanklikken. Zo weet u precies welke video\u2019s goed converteren.<\/p>\n<p><em>* Source: Forrester Research: Move beyond Awareness With Interactive Video<\/em><\/p>\n<\/div><\/div><\/div>\n<\/div>\n\n<\/div><\/section>\n\n<section id=section-block-block_60192997599fa class=\"section section-block standard-container\"  itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\" ><div class=\"container\">\n\n<div class=\"wp-block-chef-block-row block-row type-fullwidth\">\n<div id=image-block-block_6019299d599fb class=\"block column image-block\" itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\"><div class=\"inner-wrapper\"><figure itemscope itemtype=\"http:\/\/schema.org\/ImageObject\" itemprop=\"isPartOf\" class=\"img-wrapper\"><meta itemprop=\"description\" content=\"interactive video convert viewers to buyers\"><img loading=\"lazy\" decoding=\"async\" width=\"1078\" height=\"621\" title=\"interactive video convert viewers to buyers\" alt=\"interactive video convert viewers to buyers\" src=\"https:\/\/www.vixyvideo.com\/nl\/wp-content\/uploads\/sites\/2\/2021\/01\/convert-buyers-1.jpg\"\/><meta itemprop=\"name\" content=\"interactive video convert viewers to buyers\"><meta itemprop=\"image\" content=\"https:\/\/www.vixyvideo.com\/nl\/wp-content\/uploads\/sites\/2\/2021\/01\/convert-buyers-1.jpg\"><\/figure><\/div><\/div>\n<\/div>\n\n<\/div><\/section>\n\n<section id=section-block-block_601929b2599fc class=\"section section-block big-container\"  itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\" ><div class=\"container\">\n\n<div class=\"wp-block-chef-block-row block-row type-half-half\">\n<div id=content-block-block_601929b9599fd class=\"block column content-block \" itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\"><div class=\"inner-wrapper\"><h2 class=\"block-title h2 black-color\">Resultaat in elke dimensie van uw e-commerce strategie<\/h2><div itemprop=\"text\" class=\"content-wrapper\" ><div class=\"column content\">\n<div class=\"inner-wrapper\">\n<p>Bedrijven die video in hun online retailstrategie opnemen\u00a0bereiken resultaten in elke dimensie van hun e-commerce organisatie.<\/p>\n<p><em>Hogere orderwaarde<\/em><\/p>\n<p>Online video verhoogt zowel het gemiddelde aantal producten, als de prijs van elk product die consumenten in hun winkelwagentjes leggen. Retailers ervaren een toename van 45% in de gemiddelde orderwaarde.<\/p>\n<p><em>Video verhoogt de SEO-waarde<\/em><\/p>\n<p>Online retailers die gebruik maken van productvideo\u2019s zien een verhoging in hun organische zoekresultaten. Productvideo\u2019s die op sociale media worden geplaatst, genereren direct extra traffic naar de juiste plaats in uw webshop via klikbare elementen in uw videoplayer.<\/p>\n<p><em>Minder producten retour<\/em><\/p>\n<p>Online video helpt consumenten beter in hun keuze door een duidelijkere uitleg over het product. Dit zorgt voor een daling van het aantal geretourneerde producten, een betere koopervaring en een hogere conversie binnen uw webshop.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div><\/div>\n\n\n\n<div id=content-block-block_601929c4599fe class=\"block column content-block \" itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\"><div class=\"inner-wrapper\"><h2 class=\"block-title h2 black-color\">Genereer leads en inschrijvingen met invulformulieren<\/h2><div itemprop=\"text\" class=\"content-wrapper\" ><p>Invulformulieren zijn een gemakkelijke en effectieve manier om kennis te delen, leads te genereren en tegelijkertijd uw e-mailbestand uit te breiden.<\/p>\n<p>In onze videoplayer studio kunt u zelf eenvoudig invulvelden toevoegen aan uw videoplayer, waarmee kijkers direct hun gegevens kunnen achterlaten. Hiermee stuurt u actief aan op het downloaden van een whitepaper, het inplannen van een afspraak, het inschrijven voor de nieuwsbrief of het opnemen van contact met uw sales- of supportafdeling.<\/p>\n<\/div><\/div><\/div>\n<\/div>\n\n<\/div><\/section>\n\n<section id=section-block-block_601929dd599ff class=\"section section-block big-container contains-background bg-color grey\"  itemscope itemtype=\"http:\/\/schema.org\/WebPageElement\" itemprop=\"hasPart\" ><style>#main-wrapper #section-block-block_601929dd599ff{ margin-bottom: -1px; }@media only screen and ( max-width: 900px ){#main-wrapper #section-block-block_601929dd599ff{ margin-bottom: -1px; }}<\/style><div class=\"container\">\n<h2 id=title-block-block_60192a0c59a01 class=\"block-title global center h2 black\">Bekijk de andere mogelijkheden<\/h2>\n\n<div id=spacer-block-block_60192a1459a02 class=\"spacer-block\"><style>#spacer-block-block_60192a1459a02{ min-height: 50px; }<\/style><\/div>\n\n\n<div 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readmore\">Read more<\/span><\/div><\/article><meta content=\"26\/07\/2022\" itemprop=\"datePublished\"><meta content=\"03\/08\/2022\" itemprop=\"dateModified\"><meta content=\"Thijs Spooren\" itemprop=\"author\"><div class=\"meta-tag-wrapper\" itemprop=\"publisher\" itemscope itemtype=\"https:\/\/schema.org\/Organization\"><meta content=\"VIXY Video Platform\" itemprop=\"name\"><div itemprop=\"logo\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\"><meta itemprop=\"url\" content=\"https:\/\/www.vixyvideo.com\/nl\/wp-content\/themes\/vixy\/assets\/dist\/images\/logo.svg\"><\/div><\/div><\/a><a itemprop=\"url\" href=\"https:\/\/www.vixyvideo.com\/nl\/features\/pay-per-view-tvod\/\" class=\"part features-part\" itemscope itemtype=\"https:\/\/schema.org\/Article\"><article><div class=\"inner-wrapper\"><div class=\"features-icon\"><figure class=\"img-wrapper\"><?xml version=\"1.0\" encoding=\"UTF-8\"?> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" 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itemprop=\"datePublished\"><meta content=\"04\/08\/2022\" itemprop=\"dateModified\"><meta content=\"Thijs Spooren\" itemprop=\"author\"><div class=\"meta-tag-wrapper\" itemprop=\"publisher\" itemscope itemtype=\"https:\/\/schema.org\/Organization\"><meta content=\"VIXY Video Platform\" itemprop=\"name\"><div itemprop=\"logo\" itemscope itemtype=\"https:\/\/schema.org\/ImageObject\"><meta itemprop=\"url\" content=\"https:\/\/www.vixyvideo.com\/nl\/wp-content\/themes\/vixy\/assets\/dist\/images\/logo.svg\"><\/div><\/div><\/a><a itemprop=\"url\" href=\"https:\/\/www.vixyvideo.com\/nl\/features\/interactieve-player-studio\/\" class=\"part features-part\" itemscope itemtype=\"https:\/\/schema.org\/Article\"><article><div class=\"inner-wrapper\"><div class=\"features-icon\"><figure class=\"img-wrapper\"><?xml version=\"1.0\" encoding=\"UTF-8\"?> <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\" width=\"384px\" height=\"384px\" viewBox=\"0 0 384 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aanvragen<\/a><\/span><\/div><\/div><\/div>\n<\/div>\n\n<\/div><\/section>","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"editor_notices":[]},"categories":[1],"feature-cat":[34,33],"feature-products":[25],"class_list":["post-269","tour-page","type-tour-page","status-publish","hentry","category-uncategorized","feature-cat-advanced-interactive-video","feature-cat-basic-interactive-video","feature-products-interactive-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Calls-To-Action en Leadgeneratie | VIXY Video Platform<\/title>\n<meta name=\"description\" content=\"Converteer kijkers naar kopers met effectieve calls-to-action. 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