About RCO

The unique video platform gives everybody free access to the concert registrations, no matter where viewers are. VIXY delivers the videos rapidly from it’s content delivery network to any device. The video platform is available on desktop, tablet and mobile phone, irrespectively of the operating system.

The Royal Concertgebouw Orchestra makes a large quantity of high quality concert registrations, relevant interviews and reports from RCO Editions available from the last years.

Users are able to find the right videos within the video platform by using filters like: composer, conductor or soloist. The advanced internal search engine displays the results based on video title, description, tags, categories and additional meta data such as subtitles.

Registered users enjoy extra perks within the website. They get access to recordings, they can pause and continue watching later, share via social media and create lists with their personal favorites.

Thanks to our analytics the Royal Concertgebouw Orchestra gets profound insights of their best performing videos, geographical playback and viewer behaviour. The Concertgebouw Orchestra has more insight in which content people like with all this data and so they can perpetrate more focused marketing.

Every registration is accompanied by an extensive description, related and popular videos. Internet bureau Zicht Online also developed a smart integration which displays per video recommended concerts for which tickets can be bought.

Thanks to their years of experience and knowledge in the field of online ticketing they were capable of integrating an ordering process seamlessly into the website. This ensures a great looking-, user friendly- and safe order flow with a high conversion ratio on all devices.